“It is our duty as citizens of the world to live responsibly. I want to do that using the creative means I have at my disposal, which extend from the materiality to the fabric-making, to the exquisite technicality of tailoring. We can reuse and reinvent the existing, getting progressive fabrics out of discarded ones, translating traditional techniques into innovative processes. This is Zegna’s answer to responsibility, making the dream of zero waste possible.” - Zegna Artistic Director, Alessandro Sartori